Corned Beef and Pastrami Reubens, homemade Knishes and Latkes, authentic New York bagels, Matzo Ball soup and hand-sliced Nova Lox from Brooklyn!
All of our specialty meats, cheeses, smoked fish and pickles are flown in from New York including our Corned Beef, Pastrami, Roast Beef, Kosher Salami, Swiss cheese, Provolone cheese, Nova Lox and Whitefish Salad.
Fresh baked Black & White cookies, N.Y. Cheesecake, assorted Rugelach, Brownies, Danishes and Strudels!
We also offer Award-Winning Catering services so keep us in mind for your next event or special occasion!
Based on 494 reviews, the restaurant has received a rating of 4.5 stars. Price $$
✔️ Dine-in ✔️ Curbside pickup ✔️ No-contact delivery
Address:
3685 Preston Rd #185, Frisco, TX 75034
Phone: (469) 731-1006
Social Profile: 
Hours
| Wednesday | 11 AM–3 PM |
| Thursday | 11 AM–3 PM |
| Friday | 11 AM–7 PM |
| Saturday | 9 AM–7 PM |
| Sunday | 9 AM–3 PM |
| Monday | Closed |
| Tuesday | 11 AM–3 PM |
Menu
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Menu Photos
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Reviews
Anna Kim
Went on a Sunday morning and the place was quite empty but I think that’s because church folks aren’t out yet. You order up at the counter and the printed menu is available by the entrance (not at the counter). I was slightly disappointed that they only offer a few bagel types (sesame, everything, cinnamon & raisin, plain and maybe one more) and that I couldn’t order a pumpernickel nor egg bagel 🙁 Nonetheless, the toasted everything bagel came out hot (not burnt) and each bite had a really good chew to it that I couldn’t find in the other competing NY Style Deli restaurant. My husband’s egg bagel sandwich was also pretty good – layers of scrambled eggs that were piping hot and the meat & cheese neatly chopped up inside that prevented the contents from spilling and falling out like other typical egg sandwiches. For me, the Kaiser roll wasn’t authentic but that’s just me being extra picky. Coffee can be found in the self-serve bar in the corner which is nice because you don’t have to flag down a waitress to get a refill and you can get it yourself. The staff who delivered the food to our table was very friendly. I wish the food came out a little faster (we waited ~15mins) but with staffing shortages these days, that’s understandable. I would return and try other things on their menu!
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Dallas Wonder
What a delightful sandwich shop. It’s large and accommodating for any size group. The staff was also very friendly. The deserts, though pricey, were very good, and they were portioned well. I will definitely return to try more menu items. You can also take portions of egg salad, chicken salad, and tuna salad to go.
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Rodney Crowley
Yesterday (8/23), my brother and I ate here for the first time. We placed our orders with Jeff, who is very hospitable! He was extremely busy but still found time to talk to us and gave us great information on what they serve, including their deli products.
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Miranda Maricle
We devoured our sandwiches!!
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Maria Hernandez
This was our first time in the deli. The owner made us feel SO welcome. I ordered a roasted turkey sandwich and it was incredibly delicious and fresh. I wish I would have taken a picture but it looked and tasted so good I could not wait to eat it lol. They had the best balsamic vinaigrette dressing!! I can’t wait to come back!
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Rafael V
Went for the first time. I got the Reuben and my wife got a turkey sandwich with a side of fries. Food was amazing and the service was great.
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moco de gorilla the third junior
I loved this place. Originally came because I heard it had good deserts. That was true, but the absolute vibe of the place was astonishing as well. It reminded me of New York with the design and the music playing in the background. Also coming here for breakfast tomorrow since everything on the menu looks so good. There’s breakfast all day!
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Dheena Kumari Nair Segar
Had my first ever Pastrami Reuben here and I’m so glad I had it here. Service and staff are wonderful! Great deal when eating in house. Portions are generous and love their Barley soup ( their Fries are always on point). Will keep coming back as it’s so local to us. What a treat.
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Veronica Rodriguez
I was really craving a good sandwich and we checked out this place without knowing much about it. I am always nervous about trying new spots for the first time, but this place did not disappoint!
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Summer Ahmed
We went early morning today and everything we ordered was horrible. Starting from the omlette and toast.. the toast tasted stale not toasted just super dry. Omlette had no taste. We also ordered bagel with egg and cheese .. the bagel tasted stale. And french toast seemed like it was made with brioche bun from walmart Gross… I expected good food because we have came here before but everything was bad. Will probably not go again.
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